Loire: Ackerman launches a wine to restore the glory of Muscadet in the restaurant trade

ioneers and leaders in sparkling wines in the Loire Valley, in December 2009 the Ackerman house bought up the Loire wine merchants/growers, Donatien Bahuaud. While Muscadet is going through a particularly difficult period, Ackerman are bringing out a Muscadet Sèvre et Maine sur Lie called Master and reserved for the restaurant trade, in a Belle Epoque style silkscreen print bottle.
The launch of this wine reflects Ackerman’s desire to be positioned as leader in the Loire Valley, at a time when Muscadet needs all the help it can get to restore its image, on the back of a superb 2009 vintage which is nevertheless having trouble finding takers. The wine is the result of a call for samples adressed to the whole Muscadet region; the samples then went through an extremely rigorous selection procedure with a jury made up of wine growers, oenologists and sworn brokers, then at the final, in Nantes on 15 June, a grand jury of buyers, journalists, oenologists and tasters from the Ackerman house.