Cognac : Hennessy launches a"44" Limited Edition, to celebrate President Barack Obama
By Vitisphere February 03, 2009
T
he Cognac producer of LVMH, Hennessy, is launching a limited edition of a "44" Cognac, in order to celebrate the election of Barack Obama with the black community in the United States, a major client and marketing target for Hennessy over the last 40 years. With a black bottle, a brand new design and a limited availability (180 000 bottles), the 44 Cuvée is on the shelf in Illinois, Maryland and Georgia, New-York and Washington DC, .