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wine Tourism
Plans for the future Burgundy ‘Cité des vins et des climats’ which will be built in Beaune starting 2020

Friday November 15 2019

Plans for a ‘Cité des vins et des climats’ in Beaune unveiled

Plans selected by the Beaune (Côte d'Or) town council for the future ‘Cité des vins et des climats’ were recently unveiled.
Market conditions
Year in, year out, European wine production accounts for 60% of volumes produced worldwide.

Thursday November 14 2019

The European Wine Market (and Price) Observatory launches

Following similar initiatives for the beef, dairy and sugar industries, a specific market observatory for wine has just been launched by the (...)
marketing
Launched two years ago, the SGV communications campaign is showing proven results with its priority target audience of 25/45 year-olds.

Tuesday November 12 2019

Champagne marketing campaign proves successful with wine merchants

The impact results of the second wave of PR and marketing by the Champagne winegrowers’ association (SGV) were presented on 5 November. (...)
marketing
Dominique Piron, chairman of Inter Beaujolais: “Young winegrowers now want to put a proper price tag on their wine. So the prices of the finest wines therefore have to head north. We have the potential to sell wines from €7 to €25 a bottle compared to €7 to €9 in the past”.

Monday November 11 2019

Discovering the diversity of Beaujolais Nouveau over a week, instead of an evening

“Drinking patterns are changing. People are drinking less but better. We are trying to support this trend, especially in wine merchants”, (...)
Market conditions
“There is no reason to be pessimistic in the region. We are fortunate to have a diversified range of wines covering appellations and PGIs, which gives us the flexibility to adapt our product profiles to suit market demand”, commented Ludovic Roux.

Wednesday November 06 2019

Languedoc co-operatives asked to maintain wine prices, at the very least

“With an estimated harvest of 11.5 mhl in Languedoc-Roussillon and end-of-season stocks estimated at 6.5 mhl, we are starting the marketing (...)
Market conditions
The upward trend in grape prices continues in Champagne.

Friday November 01 2019

Moderate increase in the price of Champagne grapes

The price of a kilo of grapes in Champagne is expected to rise by 0 to 2% and range from €6.20 to €7.20 /kg. “The trend is (...)
marketing
The new wines are designed to be drunk in venues such as wine bars and fashionable seaside restaurants

Thursday October 31 2019

The Chablisienne co-operative winery sets out to win over Millennials

The Chablisienne’s new range includes four appellations: Rosé Burgundy, Chardonnay Burgundy, Petit Chablis and Chablis. The 2018 vintage, (...)
Friday October 25 2019 - distribution by Vitisphere
In September 2019, of the 10 websites that came under scrutiny, Vinatis had the highest number of visitors

The most visited websites during this season’s wine festivals

Traffic analysis research into 10 French e-commerce websites taking part in the traditional Autumn wine festivals showed that with 337,600 (...)
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Wednesday October 23 2019 - wine Tourism by Vitisphere
The Paris event will provide visitors with a venue for learning more about Champagne, including a dance show and the obligatory tasting.

Champagne announces a major new wine culture event for 2020

From 3 to 7 June 2020, the Trocadero gardens will host “Le Champagne aime Paris”, or “Champagne loves Paris”, a 6,000 (...)
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Tuesday October 22 2019 - Market conditions by Vitisphere
Are there ways of getting around the increase in U.S. taxes? The wine industry is working on it, but it is not that simple...

Are red wines with an ABV of 14% the key to “business as usual”?

“This is an unfair and ludicrous tax. If this continues, we will all make sure our alcohol content is in excess of 14% ABV to avoid (...)
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Friday October 18 2019 - marketing by Vitisphere
“The ZRP endorsement offers the same guarantee of safety to consumers as organic products, but it gives producers the ability to spray when there is a risk of losing their crop without losing their certification,' says Eric Hénaux.

‘Zero pesticide residue’, an endorsement that aims to reassure wine consumers

In the realms of wine marketing, the quest for the Holy Grail involves finding a simple tool for publicising sustainability commitments to (...)
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Monday October 14 2019 - Market conditions by Vitisphere
In 2018, one in ten bottles of Provence wine was sold in the United States, by far the leading export market for the region’s rosés.

The prospect of tax hikes in the US leaves Provence unmoved

With industry members still reeling after the announcement by the US that it would raise custom duties on still bottled wines from France (...)
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Thursday October 10 2019 - distribution by Vitisphere
The 11th World Bulk Wine Exhibition will be held in early December 2019 in Amsterdam.

The movers and the shakers of the bulk wine industry to meet at the WBWE

The 11th World Bulk Wine Exhibition will be held on 2 and 3 December 2019 in Amsterdam. Over two days, 200 exhibitors and more than 6,000 (...)
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Wednesday October 02 2019 - marketing by Vitisphere
The XXO blend was produced by Christophe Valtaud, cellar master at Martell Cognac.

Martell’s XXO pops up in the category created by Hennessy

If you can’t beat them join them. As Pernod Ricard’s subsidiary company battles against Hennessy (LVMH group) to extend the finishing (...)
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Monday September 30 2019 - Market conditions by Vitisphere
From left to right: Thierry Julien, chairman of France Vin bio; Philippe Gérard, vice-chairman; and Bernard Rabouy, an organic winegrower in Gironde

Organic wines popular with the French

The organic wine industry is now worth more than a billion euros in the French market and as much as 1.5 billion euros including exports. (...)
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Friday September 27 2019 - marketing by Vitisphere
The selection marks “ten years of a quality scheme implemented by the Crus Bourgeois du Médoc, supervised by the authorities, which requires that the wines be selected blind by a panel of experts”, a press statement said.

Discover the latest annual selection of Crus Bourgeois wines

226 Médoc châteaux will be able to use the Cru Bourgeois statement on their 2017 vintage wines, totalling 19 million bottles, down 50% compared (...)
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Wednesday September 25 2019 - Market conditions by Vitisphere
“In the regular range, Bordeaux comes under fire more for shelf exposure with a faster decline in demand. The drop in demand in the regular range is worsened by a fall that is much more marked than for the competition when on special offer”, commented the CIVB.

Bordeaux wines harder hit on special offer

“In super and hypermarkets, the red Bordeaux appellation suffered limited losses in the regular ranges but extensive losses when on (...)
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Wednesday September 18 2019 - marketing by Vitisphere
Wine Paris has created a specific logo for Wonderful to optimise visibility at the event.

Wine Paris structures its ‘green’ marketing credentials

Wonderful is the name of the new concept launched by Wine Paris to showcase environmental schemes and initiatives by its exhibitors and the (...)
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Wednesday September 11 2019 - marketing by Vitisphere
Franck Vichet, chairman of the National Crémant Federation: “Crémants are riding the crest of a buoyant wave”.

Crémants place focus on exports

On average, 20% of Crémants by volume are exported, a percentage that the National Crémant Federation (which includes 8 Crémant appellations) (...)
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Tuesday September 10 2019 - Market conditions by Vitisphere
The Champagne PR campaign is aimed in particular at making Millennials want to drink Champagne.

Disappointing first half for Champagne

Champagne sales in the first half of 2019 declined by 3.1% compared to the first half of 2018. Sales in June were particularly poor (-13.1% (...)
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