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BSB BURGUNDY SCHOOL OF BUSINESS
Située à Dijon, au cœur du vignoble mythique de Bourgogne, la School of Wine & Spirits Business, créée en 2013, se consacre à la recherche et à la formation de professionnels dans le secteur des Vins & Spiritueux. Elle propose 3 programmes, en anglais ou en français, à dimension internationale.
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29 rue Sambin -
21006 DIJON CEDEX
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Formation

MSc Wine Management

BSB BURGUNDY SCHOOL OF BUSINESS

The MSc Wine Management is a degree of the Burgundy School of Business, a top French business school, among the Top 1% in the world with dual accreditations AACSB and EQUIS

100% English track

18% months programme

PROGRAMME OBJECTIVES

The MSc Wine Management is geared towards recent graduates from Bachelor programmes who wish to start a career in wine management but have no specific prior experience in the wine industry.

Students obtain a global vision of this unique industry, from in-depth theoretical and practical knowledge of the international business environment to advanced international management practice in the wine industry. The degree aims to produce corporate specialists, with the knowledge required to sell a product as unique as wine, allowing graduates to apply with confidence for all managerial openings.

 

DISTINCTIVE FEATURES OF THE PROGRAMME

A programme located in Dijon, the capital of the world-renowned wine growing region of Burgundy

A unique group dynamic created by participants' cultural and professional diversity

A strong focus on technology, the use of the media and social networks

Exposure to a diversity of professional experiences: visits to wine regions, interactions during professional exhibitions and trade fairs (e.g. ProWein, Loire Valley Fair) and field trips in Burgundy, Languedoc, Champagne…

Networking opportunities with more than 200 alumni and professionals from renowned organizations

"Wine and Spirit Education Trust" (WSET) level 2 awards included in the programme, level 3 optional

Broad vision of the industry: from financing a wine business to advising a consumer on its choice

 

CONTENT

 

Wine Fundamentals

o   Viticulture & Oenology

o   Grapes & wines of the world

o   Field Trips, visits and tastings

o   Conferences and institutional tastings

 

Sectorial Approach

o   Wine & Spirits Economics

o   Global strategy in the Wine & Spirits industry

o   Conference & corporate meetings

o   Wine Tourism and entrepreneurship

 

Marketing

o   Wine & Spirits marketing focus : Asia

o   Sales & Distribution Logistics

 

Finance & Law

o   Legal protection

o   Law of contracts

o   Finance

o   Legal rules

o   Corporate social responsibility

 

 

CAREER OPPORTUNITIES

o   Brand manager

o   Import-export manager

o   Sales executive or Commercial agent

o   Administration and finance manager

o   Communication manager, Public relation manager

 

PRIX : 14500 €

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