Plans for a post-lockdown, multi-site En Primeur week take shape

Tuesday April 28 2020 by Vitisphere

“There would be no large gatherings, but rather intimate sessions, in suitable and well-equipped venues”, said Ronan Laborde.“There would be no large gatherings, but rather intimate sessions, in suitable and well-equipped venues”, said Ronan Laborde. - Photo credit : UGCB

With the traditional En Primeur week cancelled this year, “a newly-minted, one-off, pragmatic concept could be provided to allow people to taste the 2019 vintage”, have suggested the Union des Grands Crus de Bordeaux (UGCB) and the Syndicat des Négociants en Vin de Bordeaux in a press statement. As measures for the end of lockdown have yet to be specified, in France and elsewhere, the Bordeaux wine industry is not making any firm commitments but rather demonstrating its determination not to pass up on the opportunity to present the grands crus.

We remain very cautious, given the uncertain situation, but the prospect of an end to lockdown, in France and around the world, enables us to consider hosting presentations at the start of summer”, said Ronan Laborde, chairman of the UGCB, speaking to Vitisphere. He stressed that “it would be a newly-minted, one-off, pragmatic concept, which would seek to guarantee utmost safety for people’s health using social distancing and other measures”.

 

 

 

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