Cognac has authorised 5 % growth in acreage in 2019 in response to demand

Thursday November 15 2018 by Vitisphere

Approved by the regional wine council, the application for a quota of 3,474 hectares underscores the Cognac wine industry’s confidence in the sustainability of its export development.Approved by the regional wine council, the application for a quota of 3,474 hectares underscores the Cognac wine industry’s confidence in the sustainability of its export development. - Photo credit : DR

Now able to compartmentalise new planting authorisations between the different segments, the Charentes-Cognac wine region council has just confirmed its applications for new plantings in 2019. These total 3,474 hectares of vines for the Cognac appellation, 30 hectares for PGI Charentais and 1 ha for the AOC Pineau des Charentes. The Charente region has once again doubled hectareage applications, which come on the back of 1,600 new hectares of vines in 2018, 800 hectares in 2017 and 250 hectares in 2016.

The current request for 3,474 hectares will allow AOC Cognac to increase its production potential by 5%. This is well above the European threshold of 1% growth, which is based on a national average. The regional application must now be confirmed in a ruling, so that individual applications can be submitted from 15 March 2019. The request for this record quota was voiced at the end of September by the AOC Cognac producers’ organisation (UGVC), whose president, Christophe Véral, claims that “we have reached the limit of what our current vineyard acreage can achieve in terms of productivity. We are reaching the limit in terms of performance. We need to breathe new life into our production model”.

The new plantings should enable the Cognac wine region to anticipate expansion in overseas markets by providing the resources, and inventories, to meet record sales in the future. The 200 million-bottle mark for exports has just been exceeded.

 

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