Pernod Ricard Winemakers: Jean-Christophe Coutures hands over management to Bruno Rain

Sunday February 28 2016 by Vitisphere

The deputy managing director of human resources and corporate responsibility of the Pernod Ricard group, Bruno Rain, is due to take up a new position as CEO of Pernod Ricard Winemakers on July 1. The move is part of a corporate reshuffle executed with impressive pinpoint precision. Bruno Rain replaces Jean-Christophe Coutures who becomes CEO of Irish Distillers following the departure of Anna Malmhake who will chair the Absolut Company. The position became vacant after Paul Duffy left to take up management of Pernod Ricard North America, replacing Philippe Dréano who quite simply left the company to retire and not for a promotion.

Based in Australia (Adelaide and Sydney) and New Zealand (Auckland), the Pernod Ricard Winemakers subsidiary company* groups together production of foreign wines within the group. Its brand portfolio ranges from Australia (Jacob’s Creek, Wyndham Estate…), New Zealand (Brancott Estate, Kenwood…) and Argentina (Etchart and Graffigna) to Spain (Campo Viejo, Siglo…). Its avowed ambition is to become the world’s leading marketer of premium wines.

Apart from the aperitif brand Dubonnet, Pernod Ricard’s other wine brands are French: Champagne houses Mumm and Perrier-Jouët and Cognac companies Martell and Augier.


* The subsidiary was known as Premium Wine Brands until 2013. The business stems from the takeover of Australian company Orlando Wines (Jacob’s Creek) in 1989.


Source: Vitisphere; Photo: Pernod Ricard


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